A donor portal provides measurable value to your fundraising efforts. Empowering donors to manage their recurring donations, update their contact and payment information, and view their giving history can save your team hundreds of hours in support each year. But it’s important to understand that the full value of your donor portal only begins with administrative time savings.
Every touch point with a donor is an opportunity to reinforce your organizational mission and goals. And so your donor portal is more than just a management tool, it is an extension of your organizational voice.
Within RaiseDonors, you have the ability to provide custom messaging to your donors when they login to manage their donor account.
Both the login screen and the portal itself furnish opportunities to communicate gratitude, share organizational updates, or tell stories that help connect the value of a donation to the impact it provides.
It’s about cultivating trust with your donors. Never miss an opportunity to invest in those relationships.
About The Author: Stephen Boudreau
Stephen is Co-Founder of RaiseDonors. He spends his days helping growing nonprofits discover better ways to do online fundraising.
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